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What is the most important factor in determining your ad pos
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ImpalaWardrobes

Guru

Guru
Posts: 82
Posted: Mon May 20, 2019 12:09 pm

What is the most important factor in determining your ad position

Appdeveloperdallas

Small God

Small God
Posts: 178
Posted: Tue May 21, 2019 11:51 am

Sitelinks influence what Google calls “expected clickthrough rate” (CTR), an important factor when calculating Quality Score. The more shoppers that click on your ad, the more relevant and customer friendly you seem to Google, which increases your Quality Score.

Rscomponent18

Guru

Guru
Posts: 86
Posted: Thu May 23, 2019 7:15 am

A value that's used to determine your ad position (where ads are shown on a page relative to other ads) and whether your ads will show at all.

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